It was the best of times. It was the worst of times. Or vice versa. Either way, it was the 2020 winter gifting season, more closely watched and commented upon than perhaps any before.
PYMNTS’ Holiday Shopping Retrospective Report: Merchant Insights for 2021 and Beyond, done in collaboration with and supported by PayPal, breaks down the major trends emerging from the first-ever digital-first holiday gifting season.
“The holiday season is the most important time of the year for many retailers, not just because of the opportunity it affords them to finish the